AMD CEO Lisa Su outlined the company's strategic shift toward enterprise infrastructure, stating that AMD is now a data center first organization.
Data center business generated a record 63% of Q3 revenue, pushing total quarterly earnings to $13.4 billion as enterprise demand continues to scale.
In a recent interview with Yahoo Finance, the company's CEO, Lisa Su, explained that AMD is now operating with a core focus on large data centers. She emphasized the company's intention to become the best partner for the world's largest users of computing power, while saying that the corresponding business is expected to grow by 50% in the next quarter, with a goal of doubling that growth by 2027.
Record revenues and data centers
The company's financial performance is showing tremendous growth thanks to this strategy. AMD posted record revenue of $13,4 billion in the third quarter, up nearly 100% from the previous year. A whopping 63% of that revenue came solely from data centers.
How much do graphics cards cost now?
This shift and high demand have a direct impact on the market for graphics cards for ordinary computers, which have become increasingly expensive in recent months.
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Prices for the company's models have significantly exceeded their original launch prices:
- The top-of-the-line RX 9070 XT model is now selling for over $900, which is $300 more than its original price.
- The RX 9070 costs around $750, making it $200 more expensive than the suggested retail price.
- Even the most basic options, like the RX 9060 XT with 16GB of memory, cost over $700.
- Older 8GB cards remain over $500.
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